Communication Science

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Analisis Strategi Kebijakan Promosi Dinas Kebudayaan Dan Pariwisata Provinsi Sumatera Barat
(2013-01-16) Sonia Eko Putra, Angga
West Sumatera is one of province in Indonesia which has many tourist destinations. However a few probloems tourism at this moment became threat on tourism development in West Sumatera. One of problem that faced like natural disaster. It was threaten continuously, and made the tourism fearness for coming to West Sumatera province. Besides, a few object tourism that is less management nicely in term of treatment and the maintenance, became break freshness of the tourist that can excacerbate West Sumatera tourism image in the view of tourist. Beside the problem that is being faced, Department Of Culture and Tourism of West Sumatera Province, as parts that have most responsibility to answer on West Sumatera tourism claimed to a part from over coming problems, they also have to keep West Sumatera tourism in order to attack not only domestic interest but also foreight tourist to increase number of visits. One of the effort camed out is with promotion activity. The purpose of this research is to know intelegence strategy promotion carried out by Department Of Culture and Tourism of West Sumatera Province in attacking interest of the tourist and attic by Department Of Culture and Tourism of West Sumatera Province in improving cooperation to upholding the promotion activity