ANALISIS IMPLEMENTASI BAURAN PEMASARAN JASA AKOMODASI PADA HOTEL NEW HOLIE PEKANBARU

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dc.contributor.authorSaputra, Rio
dc.date.accessioned2013-08-27T03:52:25Z
dc.date.available2013-08-27T03:52:25Z
dc.date.issued2013-08-27
dc.description.abstractThe growth of hotels business in Indonesia which sparked increasing tight competition, through the implementation of marketing mix is expected to be a force to contend with similar hotels. This study aims to determine the implementation of the marketing mix accommodation services performed by New Holie Hotel Pekanbaru. The study involved 99 respondents. Data were collected using questionnaires and interviews. The results prove that the implementation of the marketing mix hotel accommodation in New Holie Pekanbaru has done well.en_US
dc.description.sponsorshipSri Zuliarnien_US
dc.identifier.otherMuchtar Rahmat
dc.identifier.urihttp://repository.unri.ac.id:80/handle/123456789/5037
dc.language.isootheren_US
dc.subjectMarketing Mix Serviceen_US
dc.subjectBusiness Competitionen_US
dc.subjectHOTEL NEW HOLIEen_US
dc.titleANALISIS IMPLEMENTASI BAURAN PEMASARAN JASA AKOMODASI PADA HOTEL NEW HOLIE PEKANBARUen_US
dc.typestudent Paper Post Degreeen_US

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