Hubungan Pemberian Insentif Terhadap Kinerja Agen Penjualan Polis Asuransi Pada PT. Asuransi Bintang Tbk Cabang Pekanbaru
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Date
2012-11-21
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Abstract
This study discusses the relationship of incentives on the performance of insurance
sales agents in PT. Asuransi Bintang Tbk Pekanbaru Branch, while the indicator of the
incentives in the form of material incentive and bonus commissions, non-material incentives
for the provision of sign services, career development and provision of recreation, while the
performance indicators in the form of discipline, responsibility, diligence and the work of the
agency. The purpose of this study was to determine how the relationship of incentives on
performance.
The research was carried out at PT. Asuransi Bintang Tbk Pekanbaru Branch,
collecting data through questionnaires conducted in 35 respondents (an agent working in the
company). Data analysis techniques in this study using the analysis of correlation coefficient,
coefficient of determination and hypothesis testing (t test) searched manually (using the
formula).
The results showed there is a significant and positive relationship between incentives
appreciating the performance of insurance sales agents in PT. AsuransiBintangTbkPekanbaru
Branch.
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relationship, incentives,, the performance