MOTIVASI TAMATAN PERGURUAN TINGGI MENJADI WIRAUSAHA

Abstract

The research was conducted in Pekanbaru city of Riau Province, where the phenomena that occur in the city of Pekanbaru is a graduate of the college would prefer to be an entrepreneur, although there are job opportunities for them to become a private sector employee or civil servant. Where they exist who started his business career since attending college and after completion of college. Thus the aim of this study was to determine how the characteristics of an entrepreneurial university graduates and to find out what motivated college graduates into entrepreneurs. The method used in this research is descriptive qualitative method to prioritize the results of interviews and field observations. The theory used is David Mc.Clelland theory of achievement motivation. Based on this study that the characteristics of an entrepreneurial university graduates an average age of 34 years to 42 years with over 10 years of business experience, the income they earn in any month more than Rp. 5.000.000, - and entrepreneurs is their main occupation. And who become motivated college graduates to become entrepreneurs is because of the need for achievement motivation is to achieve success in a career in entrepreneurship, the need for power that wants to be a leader who is able to expand its business and the need for affiliation or membership who want to petrify economy family members.