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ANALISIS IMPLEMENTASI BAURAN PEMASARAN JASA AKOMODASI PADA HOTEL NEW HOLIE PEKANBARU

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dc.contributor.author Saputra, Rio
dc.date.accessioned 2013-08-27T03:52:25Z
dc.date.available 2013-08-27T03:52:25Z
dc.date.issued 2013-08-27
dc.identifier.other Muchtar Rahmat
dc.identifier.uri http://repository.unri.ac.id:80/handle/123456789/5037
dc.description.abstract The growth of hotels business in Indonesia which sparked increasing tight competition, through the implementation of marketing mix is expected to be a force to contend with similar hotels. This study aims to determine the implementation of the marketing mix accommodation services performed by New Holie Hotel Pekanbaru. The study involved 99 respondents. Data were collected using questionnaires and interviews. The results prove that the implementation of the marketing mix hotel accommodation in New Holie Pekanbaru has done well. en_US
dc.description.provenance Submitted by muchtar rahmat (amek_evo@yahoo.com) on 2013-08-27T03:52:25Z No. of bitstreams: 1 Repository Rio Saputra (0901113654).pdf: 79522 bytes, checksum: 2d2d01e60890644e74ec909734344fc7 (MD5) en
dc.description.provenance Made available in DSpace on 2013-08-27T03:52:25Z (GMT). No. of bitstreams: 1 Repository Rio Saputra (0901113654).pdf: 79522 bytes, checksum: 2d2d01e60890644e74ec909734344fc7 (MD5) en
dc.description.sponsorship Sri Zuliarni en_US
dc.language.iso other en_US
dc.subject Marketing Mix Service en_US
dc.subject Business Competition en_US
dc.subject HOTEL NEW HOLIE en_US
dc.title ANALISIS IMPLEMENTASI BAURAN PEMASARAN JASA AKOMODASI PADA HOTEL NEW HOLIE PEKANBARU en_US
dc.type student Paper Post Degree en_US


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