Abstract:
Women have been in the frontline of most household socio-economic activities. Thus, their participation
in environmentally ethical behavior (EEB) namely pre-cycling, re-using and recycling activities towards
household waste generation particularly in high density area should be discussed. To identify the
influential aspects that reinforcing EEB amongst Muslim women in Kuala Lumpur, a qualitative study
was conducted. The study was guided by the following research objectives: a) to identify the type of
EEB that has been practicing by informants; b) to discover their reasons for performing EEB; and c) to
find out the main aspect that influence them in applying EEB in their daily lives. Twenty-four of Muslim
women informants were selected using convenience sampling and they have been interviewed. The
findings reveal five key categories or aspects of influences: a) economic; b) social; c) religion; d) politic;
and e) environment that emphasizing EEB amongst informants. The findings are useful as a platform in
order to advocate EEB among Muslim community in Malaysia.
