Factors Affecting Sale Price Coconut In Mandah Sub District Indragiri Hilir

Abstract

The research was conducted with the aim to determine the Factors Affecting coconut Sale Pricein District Mandah Indragiri Hilir district. The population is coconut farmers by sampling with purposive sampling technique. Total population of coconut farmers are 933 peoples, which samples are taken as many as 93 peoples. Data was collected by approaching directly by distributing a questionnaire to every farmer who found, this technique called accidental sampling, is conducted interviews and filled out a questionnaire to farmers encountered while doing research. The type of data used are primary data and secondary data. The data analysis is descriptive. The results showed that the price of oil set by marketing channel Rp.725-2300 incompatible with the maintenance costs incurred farmers. In addition to the incompatibility of the cost with the price of coconut purchased by marketing agencies to choose, because farmers have debt - credit to the marketing agency middlemen, taoke, marketing agencies.